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	<title>K-Squared Ramblings &#187; red</title>
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	<description>Sci-fi, comics, humor, photos...it&#039;s all fair game.</description>
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		<title>Diet Red</title>
		<link>http://www.hyperborea.org/journal/2005/09/diet-red/</link>
		<comments>http://www.hyperborea.org/journal/2005/09/diet-red/#comments</comments>
		<pubDate>Sun, 11 Sep 2005 00:38:56 +0000</pubDate>
		<dc:creator>Kelson</dc:creator>
				<category><![CDATA[Signs of the Times]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[red]]></category>
		<category><![CDATA[weird]]></category>

		<guid isPermaLink="false">http://www.hyperborea.org/journal/?p=1045</guid>
		<description><![CDATA[It&#8217;s always strange when you throw out wacky ideas, then see them turn into reality. About four years ago, a bunch of us were sitting around talking, and someone uttered the remark, &#8220;Diet Spite.&#8221; From there we filled an entire &#8230; <a href="http://www.hyperborea.org/journal/2005/09/diet-red/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s always strange when you throw out wacky ideas, then see them turn into reality.  About four years ago, a bunch of us were sitting around talking, and someone uttered the remark, &#8220;Diet Spite.&#8221;  From there we filled an entire page with culinary brand names made from abstract concepts, not unlike the <a href="http://www.hyperborea.org/journal/2005/07/chaos-in-a-bag/">Wheat-Free Chaos</a> we found a month ago.</p>
<p>One <a href="http://www.hyperborea.org/humor/quotesearch.php?query=diet+red&#038;type=phrase">exchange</a> went like this:</p>
<blockquote><p>Kelson: &#8220;Diet Red.&#8221;<br />
Daniel: &#8220;Sure, that&#8217;s red.&#8221;</p></blockquote>
<p>So it was a surprise to find this can at <a href="http://www.traderjoes.com/">Trader Joe&#8217;s</a>:</p>
<p><img class="centered" src="http://www.hyperborea.org/journal/wp-content/uploads/2005/09/diet_red.jpg" alt="Can of Hansen's Diet Red" width="273" height="300" /></p>
<p>Truth <em>is</em> stranger than fiction.  It just takes time to catch up.</p>
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