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<channel>
	<title>K-Squared Ramblings &#187; campaign</title>
	<atom:link href="http://www.hyperborea.org/journal/tag/campaign/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.hyperborea.org/journal</link>
	<description>Sci-fi, comics, humor, photos...it&#039;s all fair game.</description>
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		<item>
		<title>Switching &amp; Tropical Depression</title>
		<link>http://www.hyperborea.org/journal/archives/2009/10/09/switching-tropical-depression/</link>
		<comments>http://www.hyperborea.org/journal/archives/2009/10/09/switching-tropical-depression/#comments</comments>
		<pubDate>Sat, 10 Oct 2009 01:00:00 +0000</pubDate>
		<dc:creator>Kelson</dc:creator>
				<category><![CDATA[Humor]]></category>
		<category><![CDATA[Mozilla]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[Firefox]]></category>
		<category><![CDATA[hurricane]]></category>
		<category><![CDATA[Tweets]]></category>

		<guid isPermaLink="false">http://www.hyperborea.org/journal/archives/2009/10/09/line-items-for-2009-10-09/</guid>
		<description><![CDATA[
Hmm. The old switch2firefox.com [archive.org] campaign from 2004 now redirects to Spread Firefox. #
A tropical depression is &#8220;not to be confused with the condition mid-latitude people get during a long, cold and grey winter wishing they could be closer to the equator.&#8221;   #

Copyright &#169; 2009 Kelson Vibber and/or Katherine Foreman. This feed is [...]]]></description>
			<content:encoded><![CDATA[<ul class="aktt_tweet_digest">
<li>Hmm. The old <a href="http://web.archive.org/web/*/http://switch2firefox.com/">switch2firefox.com</a> [archive.org] campaign from 2004 now redirects to Spread Firefox. <a href="http://twitter.com/KelsonV/statuses/4739231447" class="aktt_tweet_time">#</a></li>
<li>A <a href="http://www.aoml.noaa.gov/hrd/tcfaq/A1.html">tropical depression</a> is &#8220;not to be confused with the condition mid-latitude people get during a long, cold and grey winter wishing they could be closer to the equator.&#8221; <img src='http://www.hyperborea.org/journal/wp-includes/images/smilies/icon_biggrin.gif' alt=':-D' class='wp-smiley' />  <a href="http://twitter.com/KelsonV/statuses/4748948823" class="aktt_tweet_time">#</a></li>
</ul>
<hr /><small>Copyright &copy; 2009 Kelson Vibber and/or Katherine Foreman.<br /> This feed is for personal, non-commercial use only. <br /> The use of this feed on other websites breaches copyright. Permission granted to Planet Antispam and LiveJournal syndication feed ksquaredramblin.  If this content is not in your news reader or one of the sites listed above, it makes the page you are viewing an infringement of the copyright. (Digital Fingerprint: bc1c453a98ff79bab5c4fca2d890469d (38.107.191.91) )</small> <a href="http://www.hudson-family.co.uk/extremecorticate.php?source=673"></a>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Reclaiming BlogExplosion</title>
		<link>http://www.hyperborea.org/journal/archives/2009/02/20/reclaiming-blogexplosion/</link>
		<comments>http://www.hyperborea.org/journal/archives/2009/02/20/reclaiming-blogexplosion/#comments</comments>
		<pubDate>Fri, 20 Feb 2009 20:00:41 +0000</pubDate>
		<dc:creator>Kelson</dc:creator>
				<category><![CDATA[Computers/Internet]]></category>
		<category><![CDATA[blogexplosion]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[campaign]]></category>

		<guid isPermaLink="false">http://www.hyperborea.org/journal/?p=3689</guid>
		<description><![CDATA[I haven&#8217;t written much about BlogExplosion in a long time.  I participated a lot for a few months, then kind of left it alone for a while, until I came back to it last year when I launched Speed Force.
Sadly, in the last few months its owners seem to have abandoned the site to let [...]]]></description>
			<content:encoded><![CDATA[<p>I haven&#8217;t written much about <a href="http://www.blogexplosion.com/index.php?ref=Kelson">BlogExplosion</a> in a long time.  I participated a lot for a few months, then kind of left it alone for a while, until I came back to it last year when I launched <a href="http://speedforce.org/">Speed Force</a>.</p>
<p>Sadly, in the last few months its owners seem to have abandoned the site to let it run on autopilot.  Most of it is automated, but there are features that require administration: approving new blogs and banners, moderating the forums, etc. The few volunteers with the ability to approve submissions are swamped, the main page promotes features that no longer exist, and the forums are overrun with spam.</p>
<p>In the past two months the community has attempted to take back the forums by out-posting the spammers, and it seems to be helping, but it&#8217;s not enough.  The next step is a <a href="http://www.reasontofreedom.com/blogexplosion_worth_42_cents_static.html">letter-writing campaign</a> to convince BlogExplosion&#8217;s owners to at least delegate some authority to community volunteers who are willing to put in the effort to take care of the site.</p>
<p>Rather than send the form letter, I decided to write my own, and sent the following this morning:</p>
<p><span id="more-3689"></span></p>
<p>.</p>
<p>I have been a member of BlogExplosion since 2004, and it has been disappointing to watch the site fall into disrepair over the last year. I understand that LiveUniverse may not want to spend the money on dedicated support staff, but many of the issues the site faces can be handled by volunteers – and there are community members who are ready and willing to volunteer their services if LiveUniverse would only give them access.</p>
<p>The most critical areas that could be improved by allowing community volunteers:</p>
<ol>
<li><strong>Blog and Banner Approval.</strong> There are a few volunteers who have been working through the backlog of new blogs submitted to the site, but they are months behind. Other members have expressed interest in helping, but need to be authorized to do so. No one seems to be approving banners at all.</li>
<li><strong>Forum Moderation and Administration.</strong> In the past few months, the BlogExplosion forums have become overrun with spam. Without the ability to delete posts, ban spammers’ accounts, or ban spammers’ IP addresses, the community has been attempting to out-post the spammers. Additionally, there are forum sections that refer to non-existent products that would best be removed.</li>
<li><strong>Support Tickets.</strong> Someone needs to be able to read and respond to support requests.</li>
</ol>
<p>Additionally, the main site contains extremely outdated content. This implies an abandoned site, discouraging new members from joining. Simply removing references to services that no longer exist would go a long way toward encouraging growth of the community.</p>
<p>Most important, in order for BlogExplosion to thrive again, members need to be able to contact LiveUniverse and get a response in the event of an emergency.</p>
<p>Please consider these suggestions, and please respond to the BlogExplosion community so that we at least know that the site has not been abandoned.</p>
<hr /><small>Copyright &copy; 2009 Kelson Vibber and/or Katherine Foreman.<br /> This feed is for personal, non-commercial use only. <br /> The use of this feed on other websites breaches copyright. Permission granted to Planet Antispam and LiveJournal syndication feed ksquaredramblin.  If this content is not in your news reader or one of the sites listed above, it makes the page you are viewing an infringement of the copyright. (Digital Fingerprint: bc1c453a98ff79bab5c4fca2d890469d (38.107.191.91) )</small> <a href="http://www.hudson-family.co.uk/extremecorticate.php?source=673"></a>]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>The New Browser Switch Campaigns</title>
		<link>http://www.hyperborea.org/journal/archives/2008/10/20/browser-campaigns/</link>
		<comments>http://www.hyperborea.org/journal/archives/2008/10/20/browser-campaigns/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 14:00:05 +0000</pubDate>
		<dc:creator>Kelson</dc:creator>
				<category><![CDATA[Browsers]]></category>
		<category><![CDATA[AlternativeBrowserAlliance]]></category>
		<category><![CDATA[BrowseHappy]]></category>
		<category><![CDATA[browser]]></category>
		<category><![CDATA[campaign]]></category>

		<guid isPermaLink="false">http://www.hyperborea.org/journal/?p=2413</guid>
		<description><![CDATA[Rather than looking at campaigns for specific browsers, I&#8217;m looking at a class of campaigns that are either promoting a group of browsers, or advocating against the current dominant player: Internet Explorer.
Browse Happy &#8212; the classic.

 Goal: Move users away from Internet Explorer.
 Target Audience: IE users.
Promotes: Firefox.  Also Safari, Opera, and&#8230; um&#8230; Mozilla.  Hmm, [...]]]></description>
			<content:encoded><![CDATA[<p>Rather than looking at campaigns <em>for</em> specific browsers, I&#8217;m looking at a class of campaigns that are either promoting a group of browsers, or advocating against the current dominant player: Internet Explorer.</p>
<p><a href="http://browsehappy.com/"><strong>Browse Happy</strong></a> &#8212; the classic.</p>
<ul>
<li> Goal: Move users away from Internet Explorer.</li>
<li> Target Audience: IE users.</li>
<li>Promotes: Firefox.  Also Safari, Opera, and&#8230; um&#8230; Mozilla.  Hmm, someone needs to update that.</li>
<li>Pitch: IE is dangerous.</li>
<li>Method: Banners</li>
</ul>
<p><a href="http://www.alternativebrowseralliance.com/"><strong>Alternative Browser Alliance</strong></a></p>
<ul>
<li>Goal: Keep multiple standards-compliant browsers viable.</li>
<li>Target Audience: All users</li>
<li>Promotes: Opera, Firefox, Safari.  Also Flock, SeaMonkey, K-Meleon, Camino,etc.</li>
<li>Pitch: Competition is good for everyone.  See what&#8217;s out there.</li>
<li>Method: Banners</li>
</ul>
<p><a href="http://www.end6.org/"><strong>End 6!</strong></a></p>
<ul>
<li>Goal: Move people off of IE6</li>
<li>Target Audience: IE6 users</li>
<li>Promotes: Firefox, Opera, Safari, Flock, IE7</li>
<li>Pitch: IE6 is outdated, buggy, and unsafe.  Use something modern instead.</li>
<li>Method: Overlay for IE6 visitors</li>
</ul>
<p><a href="http://www.savethedevelopers.org/"><strong>Save the Developers</strong></a></p>
<ul>
<li>Goal: Move people off of IE6</li>
<li>Target Audience: IE6 users</li>
<li>Promotes: IE7, Firefox, Safari, Opera</li>
<li>Pitch: Coding for IE6 is a pain.  Stop putting us through that.</li>
<li>Method: Animated drop-down at top of page for IE6 visitors</li>
</ul>
<p>(Yeah, I&#8217;m catching up on old draft posts.)</p>
<hr /><small>Copyright &copy; 2009 Kelson Vibber and/or Katherine Foreman.<br /> This feed is for personal, non-commercial use only. <br /> The use of this feed on other websites breaches copyright. Permission granted to Planet Antispam and LiveJournal syndication feed ksquaredramblin.  If this content is not in your news reader or one of the sites listed above, it makes the page you are viewing an infringement of the copyright. (Digital Fingerprint: bc1c453a98ff79bab5c4fca2d890469d (38.107.191.91) )</small> <a href="http://www.hudson-family.co.uk/extremecorticate.php?source=673"></a>]]></content:encoded>
			<wfw:commentRss>http://www.hyperborea.org/journal/archives/2008/10/20/browser-campaigns/feed/</wfw:commentRss>
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		<item>
		<title>Suggestions Wanted: Alternative Browser Alliance Relaunch</title>
		<link>http://www.hyperborea.org/journal/archives/2008/09/24/aba-relaunch-prep/</link>
		<comments>http://www.hyperborea.org/journal/archives/2008/09/24/aba-relaunch-prep/#comments</comments>
		<pubDate>Wed, 24 Sep 2008 18:22:34 +0000</pubDate>
		<dc:creator>Kelson</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[AlternativeBrowserAlliance]]></category>
		<category><![CDATA[browser]]></category>
		<category><![CDATA[campaign]]></category>

		<guid isPermaLink="false">http://www.hyperborea.org/journal/?p=2827</guid>
		<description><![CDATA[You may have seen my website, the Alternative Browser Alliance. I put it together in 2005, when flame wars between Opera users and Firefox users were at their height, to show that we shared a common goal: opening the web. The most popular page on the site is a list of web browsers, which is [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.alternativebrowseralliance.com/"><img alt="" src="http://www.alternativebrowseralliance.com/images/logo2-128.png" title="The Alternative Browser Alliance" class="alignright" width="128" height="119" /></a>You may have seen my website, the <a href="http://www.alternativebrowseralliance.com/">Alternative Browser Alliance</a>. I put it together in 2005, when flame wars between Opera users and Firefox users were at their height, to show that we shared a common goal: opening the web. The most popular page on the site is a list of web browsers, which is linked as a resource from a number of sites and also gets a steady stream of traffic from people searching for alternative browsers.</p>
<p>Of course, things have changed a lot since 2005, so I&#8217;m planning an overhaul of the whole site. <span id="more-2827"></span></p>
<p>Definite plans include:</p>
<ul>
<li>Reflect the current state of web browser marketshare &#038; technologies.</li>
<li>List new tools, such as Dragonfly and Firebug.</li>
<li>Update the list of browsers. (Add Chrome, figure out whether anyone uses Galeon anymore, etc.)</li>
<li>More button/banner sizes.</li>
<li>Release the whole thing under a Creative Commons license so that it&#8217;s easier for people to do translations.</li>
</ul>
<p>I&#8217;m considering adding a blog for browser-related commentary. This would have to be low-frequency, comparable to something like <a href="http://www.css3.info/">css3.info</a>, or I would have to bring other people in, because I just won&#8217;t have time to keep it updated regularly. On the downside, it adds a layer of software complexity. Also, I&#8217;m not sure it would add anything to all the blogs out there that currently focus on browser news.</p>
<p>I&#8217;d appreciate any suggestions from the general web user, developer, and browser fan communities.</p>
<p>Thanks in advance!</p>
<hr /><small>Copyright &copy; 2009 Kelson Vibber and/or Katherine Foreman.<br /> This feed is for personal, non-commercial use only. <br /> The use of this feed on other websites breaches copyright. Permission granted to Planet Antispam and LiveJournal syndication feed ksquaredramblin.  If this content is not in your news reader or one of the sites listed above, it makes the page you are viewing an infringement of the copyright. (Digital Fingerprint: bc1c453a98ff79bab5c4fca2d890469d (38.107.191.91) )</small> <a href="http://www.hudson-family.co.uk/extremecorticate.php?source=673"></a>]]></content:encoded>
			<wfw:commentRss>http://www.hyperborea.org/journal/archives/2008/09/24/aba-relaunch-prep/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
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		<item>
		<title>The Alternative Browser Alliance</title>
		<link>http://www.hyperborea.org/journal/archives/2005/08/08/the-alternative-browser-alliance/</link>
		<comments>http://www.hyperborea.org/journal/archives/2005/08/08/the-alternative-browser-alliance/#comments</comments>
		<pubDate>Tue, 09 Aug 2005 03:45:52 +0000</pubDate>
		<dc:creator>Kelson</dc:creator>
				<category><![CDATA[Site Updates]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[alternative]]></category>
		<category><![CDATA[AlternativeBrowserAlliance]]></category>
		<category><![CDATA[browser]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[Firefox]]></category>
		<category><![CDATA[Opera]]></category>
		<category><![CDATA[switch]]></category>

		<guid isPermaLink="false">http://www.hyperborea.org/journal/?p=971</guid>
		<description><![CDATA[I&#8217;m launching a new browser switch site, with a bit of a twist.  It&#8217;s promoting all alternative browsers, kind of like Browse Happy, but a bit more inclusive and aimed at a slightly different audience.
The idea is that a diverse browser &#8220;market&#8221;&#8212;one with three or four major browser suppliers all competing with each other&#8212;is [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m launching a new browser switch site, with a bit of a twist.  It&#8217;s promoting <em>all</em> alternative browsers, kind of like <a href="http://browsehappy.com/">Browse Happy</a>, but a bit more inclusive and aimed at a slightly different audience.</p>
<p>The idea is that a diverse browser &#8220;market&#8221;&#8212;one with three or four major browser suppliers all competing with each other&#8212;is the best way to maintain innovation and security.  Anyone following the classic browser wars, the lull in IE development, and the sudden appearance of IE7 can see the difference competition makes for innovation.  As for security&#8230; If someone can hit 90% of the world&#8217;s computers by hitting IE on Windows, we&#8217;re in trouble.  But if they have to hit 30% each on IE, Firefox, and Opera, and even those are split among Windows, Mac and Linux, it&#8217;s a lot more effort for the bad guys.</p>
<p>I got the idea back in May, during some rather heated Firefox/Opera flame wars.  It seemed to me that fans of the two browsers had more in common than they thought, if they&#8217;d just stop fighting <em>each other</em>.  I worked on it during June, and launched a test version last month, asking for feedback from friends and from the <a href="http://www.spreadfirefox.com/?q=user/register&#038;r=880">Spread Firefox</a> and <a href="http://my.opera.com/community/">My Opera</a> communities.  It&#8217;s still not where I&#8217;d like it to be (Comic-Con, then procrastination), but after the net went crazy over <a href="http://windowsitpro.com/windowspaulthurrott/article/articleid/47208/ie-70-technical-changes-leave-web-developers-users-in-the-lurch.html">Paul Thurott&#8217;s &#8220;Boycott IE&#8221; article</a> I realized I&#8217;d better launch what I had and refine it later. <!-- orig http://www.windowsitpro.com/windowspaulthurrott/Article/ArticleID/47208/windowspaulthurrott_47208.html --></p>
<p>So, without further ado, I&#8217;m officially launching the <a href="http://www.alternativebrowseralliance.com/"><b>Alternative Browser Alliance</b></a>. </p>
<p><a href="http://www.alternativebrowseralliance.com/" title="Promoting Alternative Web Browsers"><img src="http://www.hyperborea.org/images/alt-browser-alliance-110x32a.gif" alt="Alternative Browser Alliance" width="110" height="32" /></a></p>
<hr /><small>Copyright &copy; 2009 Kelson Vibber and/or Katherine Foreman.<br /> This feed is for personal, non-commercial use only. <br /> The use of this feed on other websites breaches copyright. Permission granted to Planet Antispam and LiveJournal syndication feed ksquaredramblin.  If this content is not in your news reader or one of the sites listed above, it makes the page you are viewing an infringement of the copyright. (Digital Fingerprint: bc1c453a98ff79bab5c4fca2d890469d (38.107.191.91) )</small> <a href="http://www.hudson-family.co.uk/extremecorticate.php?source=673"></a>]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Browser Switch Campaigns Compared</title>
		<link>http://www.hyperborea.org/journal/archives/2004/12/17/browser-switch-campaigns/</link>
		<comments>http://www.hyperborea.org/journal/archives/2004/12/17/browser-switch-campaigns/#comments</comments>
		<pubDate>Sat, 18 Dec 2004 05:03:53 +0000</pubDate>
		<dc:creator>Kelson</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[BrowseHappy]]></category>
		<category><![CDATA[browser]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[Firefox]]></category>
		<category><![CDATA[IE]]></category>
		<category><![CDATA[StopIE]]></category>
		<category><![CDATA[switch]]></category>

		<guid isPermaLink="false">http://www.hyperborea.org/journal/archives/2004/12/17/browser-switch-campaigns/</guid>
		<description><![CDATA[Firefox &#8211; Switch [archive.org] is the first of these sites I noticed.  Based on Apple&#8217;s &#8220;Switch&#8221; campaign, it&#8217;s aimed at raising awareness of Firefox and convincing people to switch from IE. It has stories of people who have switched, a top 10 list of reasons to switch, and answers to questions about just how [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://web.archive.org/web/*/http://switch2firefox.com/"><b>Firefox &#8211; Switch</b></a> [archive.org] is the first of these sites I noticed.  Based on Apple&#8217;s &#8220;Switch&#8221; campaign, it&#8217;s aimed at raising awareness of Firefox and convincing people to switch from IE. It has stories of people who have switched, a top 10 list of reasons to switch, and answers to questions about just how you go about this switching thing, anyway.</p>
<p><a href="http://web.archive.org/web/*/http://stopie.com/"><b>Stop IE</b></a> [archive.org] is, as its name implies, a negative campaign.  It focuses on the security risks inherent in using Internet Explorer and provides a list of alternatives, though Firefox is the only one it deals with in any depth.</p>
<p><a href="http://browsehappy.com/"><b>Browse Happy</b></a> is my favorite of the bunch, because it&#8217;s an inclusive campaign.  It&#8217;s run by the <a href="http://www.webstandards.org/">Web Standards Project</a>, so the goal isn&#8217;t to promote Firefox or eliminate Internet Explorer, it&#8217;s to promote choice and get people away from <em>today&#8217;s</em> Internet Explorer.  The WaSP&#8217;s ultimate goal is to encourage people to build a vendor-neutral web in which you can use whatever browser you want&#8212;including IE&#8212;and get the same high-quality experience.  That&#8217;s a goal I can agree with, and that&#8217;s why Browse Happy is the one I promote.  The meat of the site is stories of people who have switched away from IE, with profiles of four browsers: Firefox, Mozilla, Opera, and Safari.</p>
<p align="center"><a href="http://web.archive.org/web/*/http://switch2firefox.com/"><img src="http://sfx-images.mozilla.org/affiliates/Buttons/125x50/takebacktheweb_125x50.png" alt="Firefox. Take Back the Web" width="125" height="50" /></a> <a href="http://web.archive.org/web/*/http://stopie.com/"><img src="/images/stopie.gif" alt="Stop IE" width="155" height="57" /></a> <a href="http://browsehappy.com/"><img src="http://www.hyperborea.org/images/bh_120x60.gif" alt="Browse Happy" width="120" height="60" /></a></p>
<p><b>Update (June 2007):</b> Stop IE is long dead.  I&#8217;ve updated the links to point to the Internet Archive of the site.</p>
<hr /><small>Copyright &copy; 2009 Kelson Vibber and/or Katherine Foreman.<br /> This feed is for personal, non-commercial use only. <br /> The use of this feed on other websites breaches copyright. Permission granted to Planet Antispam and LiveJournal syndication feed ksquaredramblin.  If this content is not in your news reader or one of the sites listed above, it makes the page you are viewing an infringement of the copyright. (Digital Fingerprint: bc1c453a98ff79bab5c4fca2d890469d (38.107.191.91) )</small> <a href="http://www.hudson-family.co.uk/extremecorticate.php?source=673"></a>]]></content:encoded>
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