Divide and Conquer

Two billboards featuring the tablet and keyboard for the Surface tablet.

I like the use of dual billboards in this Windows 8/Microsoft Surface tablet ad. It’s a creative use of the structure that only works in places that have this sort of setup, and works more effectively than cramming the whole thing onto one billboard would.

(Posted on Instagram a month and a half ago, and I kept meaning to post it here and forgetting.)

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